by ZacG | Nov 15, 2025 | Uncategorized
Turning a lead into a paying customer is a lot more than just getting their phone number. It’s about building a journey, one that’s founded on trust and a systematic approach. You have to engage new leads fast, figure out if they're a good fit, and then guide them...
by ZacG | Nov 14, 2025 | Uncategorized
When we talk about qualifying sales leads, what we're really talking about is a structured way to figure out which potential customers are actually in a position to buy. It's about looking for four key things: Budget, Authority, Need, and Timeline (BANT)....
by ZacG | Nov 13, 2025 | Uncategorized
Think of your sales development representative training as a direct investment in your revenue, not just another line item on your expense sheet. For home service companies, that first phone call is everything. It's the moment you either book a solid appointment...
by ZacG | Nov 12, 2025 | Uncategorized
Let's be honest, the term "cold calling" probably brings to mind an image of a fast-talking salesperson blindly dialing numbers from a phone book. That's the old way. Today, it’s a whole different ballgame. At its core, cold calling is still about...
by ZacG | Nov 11, 2025 | Uncategorized
For a small business, especially in the home services industry, every missed call is a missed opportunity. Potential customers, crucial appointments, and urgent client needs can all slip through the cracks when you're on a job site or busy running your company....
by ZacG | Nov 10, 2025 | Uncategorized
Think of a sales lead description as a detailed, actionable profile of a potential customer. It's more than just a name and an email address; it’s a living document that captures their needs, their behaviors, and how close they are to making a purchase. It...
